There are three predominant forces in the social media arena – FaceBook, LinkedIn and Twitter. Without a doubt, my favourite is Twitter.
Early on, I was told that you either ‘get’ Twitter or you don’t, and there are many users who try it and just don’t seem to get on with it. I think I ‘get’ it.
The best analogy I’ve heard about Twitter is that it’s a bit like a party. When you get there, you know stuff’s happened before you got there, which is fine, and you know stuff’s going to happen after you leave, which is also fine. Whilst you’re there is the bit that counts. You interact, you share, you engage.
So what do I use Twitter for?
I use it mainly as a business tool, and the majority of ‘tweeps’ I follow are small businesses. I tweet links to blogs on our website (which themselves are articles of advice written principally for clients but are available for anyone to view and comment on), as well as sharing (retweeting) links to other websites/articles of interest to small businesses. I also interact directly with other users, which builds relationships.
Over the last year or so, I’ve come across some great people, businesses, ideas and ways of thinking about things through using Twitter.
I think it’s a fantastic communication channel, particularly for our line of business.
If you use Twitter, what’s your experience?